Launching and running your own startup company is a very popular topic nowadays. Tons of stories on the Web tell us about huge investments in hottest startups, and sometimes these investments seem to be easy money. People begin to strongly believe that VC is crucial and one can’t build a viable company without it. However, we often forget that lots of companies (even the most up-and-coming) have never get venture capital funding, especially outside the IT world. The most successful teams around the world haven’t relied on investing, they focused on developing great products in the first place. So third-party funds are not necessarily the only option.
Is it possible to create something decent without investments?
And what are the pros and cons of both external funding and so-called bootstrapping?
Starting my own company, I’ve faced these problems and made up my mind on that score. Here are my team’s and my own thoughts and opinions regarding this hot issue.
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